Print shops by day, cocktail bars by night. Euljiro stays real.
Why EULJIRO, why now
Euljiro (locals call it 'Hipjiro') remains one of Seoul's most consistently buzzy areas in 2026. The gritty-chic contrast of daytime print shops and evening cocktail dens makes it a perennial hit in travel roundups.
1. Buosanghoe Euljiro
- 5-5 Supyo-ro 10-gil, Jung District, Seoul
- 4.9 · 90 reviews · 레스토랑
Buosanghoe opens this course in the late afternoon, when the lunch rush has cleared and the place begins its slow shift toward evening. It's a 레스토랑 that carries both the neighborhood's traditional weight and the kind of quality that keeps the dining room steady. Starting here means you eat well before the bars fill, and you set the rhythm for a walk that moves with the light.
Crew's note
Tourists don't know this one. That's why I like it.
What visitors say
Great mood and good quality fresh oysters!
The beef and squid set lunch was amazingly good and the service staffs was really helpful with assisting us to translate to english! Worth a…
2. Fabrik Seoul
- Seoul, Jung District, 16-3 1층, 2층
- 4.9 · 302 reviews · 술집
Fabrik Seoul closes the route after dark, when Euljiro's second layer comes out. It's a 술집 that fits the strip's after-hours mood without trying too hard. The course ends here because this is where you sit longer, let the walk settle, and feel the neighborhood the way it was meant to be felt: late, quiet between songs, already wondering when you'll come back.
Crew's note
Found this last week. Wanted to see your face when you walked in.
What visitors say
Ordered cocktails, but should have ordered wine. Excellent ambiance & vibe. Very nice people. Great music. Highly recommend
Such a cute place! Great drinks, good food, fantastic vibes — a great way to cap off my time in Seoul :)
The walk between
The walk between them cuts through the heart of Hipjiro's daytime-nighttime contrast. You'll pass shuttered print shops, unmarked wine bar entrances, and the kind of alleys that don't show up in your search, just like the scout notes promised.
- Start Buosanghoe around 5 or 6 p.m., after the lunch crowd and before the bars get loud. It gives the course a natural pace.
- At Fabrik, the crew's logic is simple: order wine over cocktails if you want the vibe to carry. The music and the low light do the rest.
FAQ
- Does either spot take reservations, or should I expect a wait?
- Neither stop mentions reservation systems in the visitor record, so walk-ins are the norm. Buosanghoe has 90 reviews and a 4.9, Fabrik has 302 and the same rating, so both are steady but not impossible to get into if you time it right.
- Can I do this course if I'm traveling solo?
- Yes. Buosanghoe's layout and service style work for solo diners, and Fabrik's atmosphere (music not too loud, friendly staff noted in reviews) makes it easy to sit alone or talk to someone if you want. The walk itself is short and centered, so you're never far from the next anchor.
Ask Solar
Seoul
